The challenge

The Great River Children’s Museum is a place of curiosity, creativity, and joyful discovery—so when it came time to build their website, it had to be more than just functional. It needed to be fun. The museum team came to Gearbox Creative with a exciting opportunity: create a digital home that not only promotes exhibits, programs, events, and memberships, but also feels like an extension of the future museum itself. The site needed to be a central hub for families, educators, and community supporters to explore what’s new, buy tickets, join as members, and make donations—all with ease and delight. Our challenge was to translate the museum’s imaginative energy into an engaging, intuitive, and dynamic online experience that welcomes every visitor.

The solution

We started by translating the brand’s whimsical energy into a digital language. The site is rich with color, expressive typography, and playful design elements—like waves, organic shapes, and patterns—that evoke the joyful experience that defines a visit to the museum. Next, we incorporated intuitive navigation built around user-friendly flows that guide guests to key actions like purchasing tickets, making donations, and becoming members. It’s fully responsive, ADA-compliant, and powered by a flexible CMS that puts control in the museum’s hands. Every detail—from typography to button styling—was crafted to reflect the museum’s mission of playful learning and discovery.

The result is a vibrant digital playground that invites curiosity, drives action, and reflects the heart of Great River Children’s Museum—a colorful and welcoming space that allows users to explore, engage, and learn through the power of play.