Month: March 2014

Gearbox Creative Branding Blog

What is branding anyway?

Mar
26
By: gearboxfc

It’s the “it” word in advertising. Everyone wants to talk about branding. Some companies even employ “brand champions” whose primary purpose is to patrol the borders of an organization’s brand-ness to make sure nothing is inching over the lines. But, what does that mean? What is a brand? Is it the logo? The tagline? A…

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Saint Benedict 100 Years Magazine - Gearbox

Magazine love.

Mar
04
By: gearboxfc

Last month we wrapped up another project for one of our favorite clients, The College of Saint Benedict. Their alumnae magazine is a 45-page publication that comes out three times a year. We love the opportunity to shine our design light on such a highly regarded institution. Take a look at the finished product below….

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